Introduction to Business - BUS 100 at Germanna Community College
https://courses.vccs.edu./colleges/gcc/courses/BUS100-IntroductiontoBusiness
Effective: 2023-05-01
Course Description
Exposes students to the functions and topics of modern business, including economics, management, finance, accounting, marketing, production, international business, small business, and other areas of general business interest. Guides students in establishing a viable business vocabulary, fostering critical and analytical thinking, and refining business decision-making skills.
Lecture 3 hours. Total 3 hours per week.
3 credits
The course outline below was developed as part of a statewide standardization process.
General Course Purpose
BUS 100 is designed to expose interested students to the many functions of modern business.
Course Objectives
- Critical Thinking
- Create, evaluate, interpret, and combine information to reach well-reasoned conclusions or solutions.
- Written Communication
- Express business-related ideas effectively in a variety of written forms.
Major Topics to be Included
- Role of Business
- Explain the overall concept and purpose of business.
- Economic Environment
- Identify the internal functions and external economic forces that shape the business environment and then describe how economic forces impact business.
- Financial Markets and Systems
- Explain how businesses obtain and use capital within the U.S. Monetary System.
- Global Environment
- Describe economic, cultural and ethical factors impacting global trade.
- Legal Environment
- Explain the purpose and characteristics of laws affecting business.
- Business Ethics and Social Responsibility
- Differentiate between legal and ethical behavior in business.
- Business Ownership
- Identify and explain the various forms of business ownership.
- Identify and describe the steps necessary to start a business.
- Management and Leadership
- Identify and describe management and leadership in business.
- Motivating Employees
- Identify and describe concepts and theories used in business to motivate employees.
- Teamwork and Communication
- Describe characteristics of teams.
- Identify contemporary business communication practices and issues.
- Operations Management
- Explain key functions and importance of operations management in the production of goods and services.
- Marketing
- Describe marketing concepts, strategies, and the importance of digital marketing and social networking.
- Human Resource Management
- Explain how the functions of human resource management contribute to business performance.
- Accounting and Finance
- Define how the key Financial Statements are used to communicate business performance.
- Calculate profitability, liquidity and measurements